It felt like I clicked an ad at first but after I scrolled down I came to the conclusion that it is okay because it is a non-profit. Feels like a disclosure at the top would have made me less weary of the proposed alternatives right away so here is for anyone who reads comments before clicking a link:

De-google-ify Internet is proposed by a French not-for-profit association: Framasoft

It’s not very accessible as many pages are in French